Even the most unknowledgeable of eyes can recognise couture
as the height of sartorial craftsmanship, with the HIGHEST of prices tag$$$.
Take the awards season for example, any lay viewer could see Julianne Moore
wearing Chanel Couture and think “boy how pretty, bet it cost a fuck load
though”. To me (I like to think I am somewhat more knowledgeable when it comes
to fashion), the essence of the Couture is very much like a gang or your
average (clichéd) high school clique, oh this is me trying to be more relatable
if you didn’t know. Something you may not know about Couture is that it is in
fact a legal status. In France all things relating to fashion are governed by
the Chambre de commerce et d’industrie de
Paris and all official couture houses are defined within the Chambre syndicale de la Haute Couture.
When I first read about this, I was rather taken back. I was so blindly unaware
of how inextricably connected fashion was to French history. It is enshrined in
legislation for christs sake! Henceforth, it is ILLEGAL for a collection (or
house) to claim to “Haute Couture” without being and official member. Within
the Chambre Syndicale there are 5 definitive categories:
1.Official Members (Chanel, Dior,
Givenchy, Jean Paul Gaultier, etc) 2.Correspondent Members (Giorgio Armani,
Versace, Valentino, Elie Saab) 3. Guest Members (Iris Van Herpen-she is the
only one I had actually heard of) 4.Jewlery (Chanel Joaillerie, Dior
Joaillerie) 5.Accessories (Loulou De La Falaise. Notable "former members" include: Balenciaga, Christian Lacroix (can someone please bring him back), Lanvin and Yves Saint Laurent.
(Maybe it’s just me but this SCREAMS feudal system)
Formalities aside, the point of this post was to hopefully
alter the way you viewed Haute Couture. No longer look upon it and quiver at
the flawless hand stitching, with impeccable embellishments. No longer be
utterly blinded by the 6-7 figure price tags (the probably go higher). See
Haute Couture as just like the Plastics (fashion people please don’t burn me at
the stake). Not only will they hiss “YOU CAN’T SIT WITH US!” but also, they will
serve with a cease and desist notice with love from the French government.
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